Alia, Associate Director at Aedas since 2017 has worked throughout her career to shape design, manage and deliver projects across the globe both creatively and with a focused proactive approach.
Alia has worked on high end residential and hotel schemes in the industry for over 18 years in the U.S and across Europe. Her focus is on a collaborative way of working both internally and with the Client design teams, finding mechanisms to bring the story and a rationale to the design strategy to ensure that the client aspirations are met, delivered to a budget, and to a quality that exceeds expectations with a sense of timeless elegance.
Working closely with artists, artisans, suppliers and finding new ideologies, is key to her design approach; whilst also ensuring that the technical requirements are met, providing the necessary guidance to capture the functionality and reality of how spaces are used now and into the future. Her creativity is therefore executed following an iterative process, with research and a sense of locale at the heart of the journey.
Alia has worked with various hoteliers and developers throughout her career such as IHG, Hilton, Marriot, 4C Hotel Group, Starwood, Yotel, Meraas and Centara Hotels to name a few.