Eric Eduardo Ricaurte
Founder of Greenview

Eric is the founder of Greenview, an international consultancy helping travel and tourism catalyze innovation and best practice through strategy, programs, data management, and reporting. Prior to founding Greenview, Eric specialized in the operations and development of nature-based lodges, theme parks and attractions. With 20 years of hands-on experience, Eric is a frequent industry speaker, organizer, and researcher in the topic of sustainability. His notable industry work includes working as a technical consultant for the Hotel Carbon Measurement Initiative and launching the Cornell Hotel Sustainability Benchmarking Index, Green Lodging Trends Report, Green Venue Report, Hotel Footprinting Tool, and Hotel Owners for Tomorrow Coalition. Eric has consulted globally for hotel properties; hotel companies; cruise lines; tour operators, attractions and mixed-use complexes; citywide event organizers; DMOs; and industry associations including the AHLA, WTTC, and UNWTO. Eric earned a Bachelor of Science from the Cornell University School of Hotel Administration and a Master of Science in Tourism & Travel Management from New York University. He has served as a researcher at the Cornell University Center for Hospitality Research and adjunct instructor.